Kale Parisian Realtor

Kale reached out to me to develop a strong visual identity for her personal realtor brand. His audience mainly interacts with his brand on printed collateral and online on social and web.

I designed a visual identity that consisted of a logo, typography, colours, branded patterns, and photography. The logo itself is a monogram icon that incorporates a hidden house in the letter forms negative space. While the word mark and selected colour palette typeface is contemporary, trendy, and welcoming.